ABOUT US

Brad Reeves’ lifelong passion for music and his appreciation for the stories told through song led him to begin reading some of his favorite song lyrics to his children when they were young. When Brad’s son, now a sophomore in college, created a playlist of the songs he remembered from these early years to help him with challenging times or important decisions, the Little Lyrics concept was borne. 


The stories and lessons shared through music and lyrics are important for children to hear, learn from and apply as they grow and experience the complexities of life. Little Lyrics puts meaningful songs onto paper along with rich illustration, enabling parents to read powerful words and share impactful stories with their children each night.

Little Lyrics celebrates the uniqueness and beauty of art created when music, literature and visual arts converge.

  • We believe that lives are shaped by stories.

  • We believe that a unique connection is formed when parents and caregivers read with children.

  • We believe in recognizing and supporting artists and that the convergence of music, literature and visual art provides a potent and impactful platform for learning.

  • We believe in “profit for purpose” and we align with not-for-profit cause partners as beneficiaries to receive a portion of profits from the sale of each book.

 

BRAD REEVES
FOUNDER

Brad serves as Managing Director of Freedom Truck Finance and also manages BCR Capital, LLC, a family investments firm. He previously served as the Executive Vice President of People for Drive Financial Services where he was responsible for managing the Drive brand including market research, advertising, public relations and corporate communications. Having successfully grown the business to more than 800 associates and a portfolio in excess of $2 billion, he and his partners completed the sale of DFS to Bunco Santander in December of 2006. 

Brad earned a B.A. in Marketing from Southern Methodist University. He serves on the Board of Directors for The Wedgwood Circle and Art House Dallas. He is an active member of Highland Park United Methodist Church and helped launch Munger Place Church in East Dallas. Brad resides in Dallas, Texas with his wife, Holly.

JACLYN AMEND
EXECUTIVE DIRECTOR

A mother of two and a self-published children’s book author, Jaclyn is passionate about creating quality children’s literature. In her role as Executive Director of Little Lyrics, Jaclyn promotes the vision and mission of the organization, builds and sustains relationships with stakeholders and partners and leads program and product development. 

A University of Texas at Austin graduate with a B.S. in Communication, Jaclyn began her professional career working in the nonprofit sector for a large hospital foundation. She went on to work for several regional public relations and marketing firms in Austin before relocating to Dallas to serve as the Marketing Director for Lockton Dunning Benefits. In 2017, Jaclyn wrote and self-published her first book, “Goodnight Lakewood,” and subsequently published “Goodnight Park Cities” in 2018. 

Jaclyn is a sustaining member of the Junior League of Dallas and an active member of Collective Thirty One. She resides in Dallas, Texas with her husband, BD, and their two young sons. 

SUMYA OJAKLI
PUBLISHING ADVISOR

A visionary brand builder and inventive business strategist, Sumya has worked with corporations, non-profits and individuals building programs, products and partnerships that are sustainable and impactful. Through market and trend analysis, competitive dynamics, value proposition strategies, corporate storytelling and tailored launch initiatives, she leads businesses to realize goals. 


Sumya has held executive positions at companies such as Digitas, Universal Entertainment, Simon&Schuster/A CBS Company, Random House, IGN.com and Billboard Magazine. She also holds an advisory position with the JetBlue - Soar with Reading Literacy Initiative.

 

Illustration by Emily Calimlim
©2020 by Little Lyrics